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May 28, 2020
To quote one of my favorite clients whose business has been impacted by COVID-19: “This sucks, but we’ll get over it and be back better than […]
May 25, 2020
I saw a discussion on Facebook about manipulating website linking patterns to focus PageRank to important pages. The idea was that linking to “useless” pages is […]
May 18, 2020
On each episode of this season of the Goal Talk podcast, I interview a marketing or management expert to bring small business owners and marketers the […]
May 15, 2020
In a Google hangout, Google’s John Mueller answered a question about getting hit by the Google BERT update. Mueller discussed what BERT does and how that […]
May 12, 2020
The turbulence of the last few weeks has clouded our view of the future to levels not seen since the 2008 financial crisis. With uncertainty comes […]
May 6, 2020
Google is rolling out a report in Search Console for sites utilizing the new COVID-19 ‘SpecialAnnouncement’ structured data markup. Schema.org structured data markup for special announcements […]
May 3, 2020
A Content Strategy is a plan designed to help your brand achieve a long-term goal. To be successful, every strategy needs to do three things: Understand […]
April 30, 2020
As we face a global crisis, many businesses are suffering, and digital marketing agencies are not exceptions. But that doesn’t mean agencies are without options. We […]
April 27, 2020
Every year, Orbit Media releases their Blogging Statistics and Trends survey. To compile their findings, it’s sent to over 1,000 unique bloggers and content marketing specialists. Naturally, […]
April 21, 2020
Every year, we update our Google Ads industry benchmarks to account for the new changes and trends that advertisers are experiencing on the largest online ad […]