February 27, 2020
5 Ways a Content Marketing Mission Statement Can Improve Your Strategy

5 Ways a Content Marketing Mission Statement Can Improve Your Strategy

I had a few goals for the WordStream blog for 2020, and the biggest one was to formalize a content marketing mission statement. A few weeks […]
February 24, 2020
Matt Southern

Twitter Makes it Easier to Append Tweets to Other Tweets

Twitter makes it easier to stitch tweet threads together by quickly adding a new tweet to an old tweet. Now, users can continue tweet threads right […]
February 21, 2020
PR & SEO is better together: five steps to maximising returns

PR & SEO is better together: five steps to maximising returns

SEOs have been using PR tactics to gain links for years, but now more than ever link building is becoming increasingly reliant on both areas working […]
February 18, 2020
Boost Your Facebook Video Views with These 6 Tactics

Boost Your Facebook Video Views with These 6 Tactics

Wisely, you’ve taken the dive into video marketing. Whether you’re using video to create educational content or product-focused advertisements, you’ve made the right decision. It is, […]
February 15, 2020
Brent Csutoras

The Changing Landscape of Google’s SERPs with Peter Leshaw [PODCAST]

Podcast: Download Subscribe: Apple Podcasts | Android | For episode 182 of The Search Engine Journal Show, I had the opportunity to interview Peter Leshaw, a […]
February 12, 2020
Announcing Builtvisible's MBO - Everything you need to know

Announcing Builtvisible’s MBO – Everything you need to know

Where we’ve come from If you followed our 10th anniversary celebrations earlier this year and read ‘It’s been 10 years… Builtvisible is celebrating our 10-year anniversary’ […]
February 9, 2020
YouTube Display Ads 101 | WordStream

YouTube Display Ads 101 | WordStream

When looking up the definition for the Google Display Network, we get the following description on the Google Ads help site: “A group of more than […]
February 6, 2020
Kristi Kellogg

5 Ways to Use LinkedIn to Power Your Business

LinkedIn provides a valuable opportunity to connect with business leaders, decision makers, and high-income earners. LinkedIn should definitely be a part of your business’ social media […]
February 3, 2020
Why re-pointing high value links still matters

Why re-pointing high value links still matters

The Scenario Visualise this: a brand with a digital presence that used to span many domains has consolidated, and the organisation is now looking to distance […]
January 31, 2020
The 11 Landing Page Best Practices to Swear By

The 11 Landing Page Best Practices to Swear By

If you’re in marketing, you’re no stranger to landing pages. We’ve all clicked through an interesting ad looking for more information and abandoned the landing page […]