August 11, 2018
Imposters are Reportedly Using Fake Takedown Requests for Negative SEO Purposes

Imposters are Reportedly Using Fake Takedown Requests for Negative SEO Purposes

A new form of negative SEO is on the rise, as imposters are using fake DMCA takedown requests to manipulate Google search results. TorrentFreak reports that […]
August 9, 2018
PPC and SEO working together – a mutually beneficial approach

PPC and SEO working together – a mutually beneficial approach

SEO and PPC are often two very separate activities running independently of one another. Surprisingly often, neither team will have been introduced to the other, let […]
August 7, 2018
6 Best Practices for Responsive Ads on the GDN

6 Best Practices for Responsive Ads on the GDN

Over the past couple of years, Google has been shifting away from text ads on the Google Display Network for a more visual ad unit: Responsive […]
August 5, 2018
Google Expands Featured Snippet - Search Engine Journal

Google Expands Featured Snippet – Search Engine Journal

Google appears to have expanded its Featured Snippets to include Google Suggest navigational buttons. This function was previously announced in January. When a user enters a vague […]
August 3, 2018
Addressing site quality - why building great content isn’t enough

Addressing site quality – why building great content isn’t enough

Over the last couple of years, there’s been a real focus on improving the search experience through quality-focused algorithm updates. Google’s making it harder for sites […]
August 1, 2018
Grade & Get Paid: Enter to Win the Great Google Getaway!

Grade & Get Paid: Enter to Win the Great Google Getaway!

Imagine, if you will, spending an entire day on Google’s campus with unfettered access to their product and marketing experts. What kinds of questions would you […]
July 30, 2018
SEO and Content matter for strong digital marketing

17 Tactics to Create Engaging & SEO-Friendly Content

Some can create engaging content. Others can create SEO-friendly content. Few can do both. For true digital success, all content – from service pages to blog […]
July 28, 2018
Scraping ‘People Also Ask’ boxes for SEO and content research

Scraping ‘People Also Ask’ boxes for SEO and content research

People Also Ask (PAA) boxes have become an increasingly prevalent SERP feature since their introduction in 2016. In fact, recent data from Mozcast suggests that PAA […]
July 26, 2018
Top 5 Mind-Blowing Statistics from Google Marketing Live 2018

Top 5 Mind-Blowing Statistics from Google Marketing Live 2018

Google Marketing Live was a smashing success this year. Google announced some seriously exciting new features coming to Google Ads; and it seemed like behind each […]
July 24, 2018
DuckDuckGo Blasts Google for Anti-Competitive Search Behavior

DuckDuckGo Blasts Google for Anti-Competitive Search Behavior

On the heels of Google being fined a record-breaking $5 billion by the EU for antitrust violations, search engine DuckDuckGo has voiced its concerns over Google’s […]