December 29, 2019
Measuring content performance in GA: enhanced engagement metrics

Measuring content performance in GA: enhanced engagement metrics

In the last article I wrote in this series I explored the many challenges faced when using out-of-the-box engagement metrics in Google Analytics to measure content […]
December 26, 2019
How to Customize Your Facebook Ads for Placements

How to Customize Your Facebook Ads for Placements

When you create campaigns and ad sets, you have the option to select placements you want to target users on. The list is continually growing and […]
December 23, 2019
Matt Southern

Google Serves 11 Million Fact Checked Articles Per Day

Google is highlighting the work it’s done to surface more fact checked content in search results. As a fairly new initiative, Google has been displaying fact […]
December 20, 2019
It's been 10 years... Builtvisible is celebrating our 10-year anniversary

It’s been 10 years… Builtvisible is celebrating our 10-year anniversary

Builtvisible (once known as SEOgadget) sprang to life in a bedroom in Mile End in 2009. Actually, there had been a blog for a year or […]
December 17, 2019
WordStream Has a Lot to Be Thankful For

WordStream Has a Lot to Be Thankful For

There’s been a lot going on at WordStream lately! And with Thanksgiving just two days away—what better time to express gratitude for all this bounty? Here’s […]
December 14, 2019
Danny Goodwin

Mike Grehan on Learning to Rank, Information Retrieval & The Death of SES [PODCAST]

Podcast: Download Subscribe: Apple Podcasts | Android | “What I’m doing with my own team now is to stop thinking about SEO and think about CEA […]
December 11, 2019
When to execute outreach - Builtvisible

When to execute outreach – Builtvisible

10 a.m. or 8 p.m. came out on top 2 p.m. is also touted as a good time to hit send—this will likely be some time […]
December 8, 2019
The 8 Best Remarketing Ads the Internet Has Ever Seen

The 8 Best Remarketing Ads the Internet Has Ever Seen

Remarketing is an incredibly powerful tool to add to your sales funnel. A single campaign can lead to an increase in conversion rate by up to […]
December 5, 2019
Tony Wright

5 Things Every SEO Professional Should Be Thankful For

Last week families gathered together to expand their waistlines while reflecting on collective bounties and giving thanks. While most of us in the industry didn’t fight […]
December 2, 2019
Quick ways to find and manage out of stock products at scale

Quick ways to find and manage out of stock products at scale

Previously, we covered the different types of expired content that can appear on your site and how to deal with them. In this article, we’ll focus […]