January 6, 2019
9 Essential Local SEO & Listings Management Tools

9 Essential Local SEO & Listings Management Tools

An online presence is important for both local and global businesses, especially those with physical locations. It may seem slightly counterintuitive for a local business to […]
January 4, 2019
3 Shockingly Common Google Ads Account Issues

3 Shockingly Common Google Ads Account Issues

As a digital marketing specialist here at WordStream, I spend a large portion of my day auditing Google Ads accounts. Luckily, I enjoy doing it because […]
January 2, 2019
What Is Local SEO & Why Local Search Is Important

What Is Local SEO & Why Local Search Is Important

Local search engine optimization is a branch of SEO that focuses on optimizing a website to be found in local search results. Local search encompasses all […]
December 31, 2018

Our year in charitable donations

The end of 2018 also represents the end of another year of our charity donation scheme. While charitable giving has always been an important part of […]
December 29, 2018
Ad Extensions: To Automate or Not to Automate?

Ad Extensions: To Automate or Not to Automate?

Ad extensions are the perfect sidekick to ad copy: they can direct the user to a better landing page, they give context on pricing or offerings […]
December 27, 2018
How to Get a Google Analytics Certification (& Is It Really Worth It?)

How to Get a Google Analytics Certification (& Is It Really Worth It?)

Google Analytics is well known as the most widely used analytic software on the market, and has been for some time. Many businesses, big and small, […]
December 25, 2018

Volunteering roundup 2018 – Builtvisible

CSR has always been a big part of Builtvisible’s culture, from sustainable working practices to a employee-led monthly charity donation scheme, and back in May we […]
December 23, 2018
Every Facebook Ad Targeting Option in One Epic Graphic (Updated!)

Every Facebook Ad Targeting Option in One Epic Graphic (Updated!)

Picture it: It’s the summer of 2016. The Warriors have blown a 3-1 lead to the LeBron James and the Cavs. Nobody wants to talk about […]
December 21, 2018
What Is Edge SEO & Why You Should Adopt It

What Is Edge SEO & Why You Should Adopt It

A lot of exciting things are going on in SEO at the moment. We’re starting to see another paradigm shift in SEO, the last major one […]
December 19, 2018

What is Enhanced Ecommerce in Google Analytics?

The Enhanced Ecommerce features in Google Analytics can initially be daunting. The official documentation is extremely technical and implementation of the plugin can be a challenge. […]