October 22, 2020
A guide to Cookie Consent with Tag Management Systems

A guide to Cookie Consent with Tag Management Systems

Step 1: defining your consent groups Now, before we start thinking about implementation, the first thing you want to tackle is sorting all first- and third-party […]
October 19, 2020
Beginner's Guide to Choosing the Right Video Hosting Platform

Beginner’s Guide to Choosing the Right Video Hosting Platform

Video killed the radio star, and now it’s on to its newest target: traditional internet content. In fact, by the end of 2020, more than 80% […]
October 16, 2020
Tips, Strategies, & Opportunities for LinkedIn Advertisers [PODCAST]

Tips, Strategies, & Opportunities for LinkedIn Advertisers [PODCAST]

On this special Marketing O’Talk podcast, host Christine “Shep” Zirnheld was joined by LinkedIn experts to break down advanced strategies, how Google Advertisers can succeed with […]
October 13, 2020
Protect your brand and campaign with validation (part one)

Protect your brand and campaign with validation (part one)

What about idea validation? James Brockbank recently reminded the digital PR community of a critical point – ideation is an incredibly important, if not the most […]
October 10, 2020
5 Ways to Maximize Your ROI With Responsive Search Ads

5 Ways to Maximize Your ROI With Responsive Search Ads

Anyone who’s worked in search marketing has had a moment when they feel like they’ve really nailed the perfect ad for their product or service. Witty […]
October 7, 2020
Bing Officially Rebrands As ‘Microsoft Bing’

Bing Officially Rebrands As ‘Microsoft Bing’

Microsoft is officially rebranding its Bing search engine as ‘Microsoft Bing,’ unveiling a new logo and new colors.  / October 5, 2020 / 2 min read Bing is now […]
October 4, 2020
10 best browser extensions for SEOs

10 best browser extensions for SEOs

Web Developer Web Developer is a chrome extension developed by Chris Pederick that allows you to make changes to your viewport to impact what you’re seeing […]
October 1, 2020
Get More Google Business Reviews With These 16 Tried & True Tactics

Get More Google Business Reviews With These 16 Tried & True Tactics

It’s long been known that what customers have to say about your business carries more weight than what you have to say about your business, no matter […]
September 28, 2020
Autosuggest, People Also Ask, + More

Autosuggest, People Also Ask, + More

Bing is improving several key search features with updates designed to provide users with a wider range of results. Now, when users search using Bing, they […]
September 25, 2020
How to predict trending topics ahead of your competitors

How to predict trending topics ahead of your competitors

News agenda The news agenda often has an impact on future content trends and is therefore great for spotting upcoming themes. If we take recent times, […]