September 12, 2019
How to secure links and coverage reactively

How to secure links and coverage reactively

Engaging content often comes as a response to current events, trends and public discussions. However, marketers rarely talk about the ways to stay on top of […]
September 9, 2019
Big Changes Coming to Google Ad Delivery & Facebook Ad Targeting

Big Changes Coming to Google Ad Delivery & Facebook Ad Targeting

Both Google and Facebook have recently announced important changes coming to their respective advertising platforms—changes that every business and digital marketing agency should be aware of. […]
September 6, 2019
Twitter Has Temporarily Disabled Tweeting via SMS

Twitter Has Temporarily Disabled Tweeting via SMS

Twitter is temporarily disabling the ability to send tweets via SMS text messages. The company says it’s doing this in an effort to protect peoples’ accounts: […]
September 3, 2019
From clicks to conversion: 12 ways to improve your product page performance

From clicks to conversion: 12 ways to improve your product page performance

If you’re an e-commerce business, you exist online for one reason: to make a profit from the products you’re selling. Your product pages are the only […]
August 31, 2019
How to Beat PPC Seasonality with MSAN & Google Display Network

How to Beat PPC Seasonality with MSAN & Google Display Network

When I’m sweating bullets in the oppressive August heat, I want nothing more than to dive into an ice bath fit for a polar bear. But […]
August 28, 2019
Google: Dynamic Rendering is Not Cloaking

Google: Dynamic Rendering is Not Cloaking

Google recently updated one of its developer documents to clarify that dynamic rendering is not cloaking. As Google’s Martin Splitt says, this may not come as […]
August 25, 2019
Introduction to Power Query and Power Pivot for SEO

Introduction to Power Query and Power Pivot for SEO

This post is the first in a series exploring advanced functions in Excel. If you’ve ever worked on more data-intensive projects, you’ve probably run into Excel’s […]
August 22, 2019
7 Surprising Lessons I Learned While Creating My First Google Ads Campaign

7 Surprising Lessons I Learned While Creating My First Google Ads Campaign

Four months ago, I couldn’t tell you what PPC was. I came into WordStream for my summer internship, with the goal of helping out the demand […]
August 19, 2019
33% of People Are Now Using Voice Assistants Regularly

33% of People Are Now Using Voice Assistants Regularly

In a new report, eMarketer declares the use of voice assistants has reached a “critical mass.” Voice assistant use in 2019 is up 9.5% over last […]
August 16, 2019
Getting started with outreach - Builtvisible

Getting started with outreach – Builtvisible

Welcome to our six-part outreach blog series – a breakdown of our whitepaper, the Builtvisible complete guide to outreach, which you can download in full here. […]